Following last week’s rollout of link stickers, Instagram is introducing a new sticker called “ Add Yours.” The company describes it as a way to produce public vestments in Stories. It also notes it’s the first time it’s added a way for people to intimately share in the format. Effectively, the sticker acts as both a advisement for other people to upload their own Stories and a way for them to discover new people to follow. That’s because when you tap on the sticker the interface will display everyone who has contributed to the thread and you can view their Stories from there.
The tool could help Instagram boost engagement at a time when it’s reportedly losing druggies, especially youngish bones, to contending platforms like TikTok. It’s not a coexistence the screenshot the company participated shows teens using the point to its fullest. Since 2018, Instagram has spent millions flashing to teens in an trouble to attract them to the platform.
